Increase Occupancy by Targeting Last-Minute Travelers.

For families planning to travel, 79% are planning an “old-fashioned road trip,‰” according to AAA. When families pack up the car and hit the road, there are a number of choices ahead of them. How do they pick where to stop for breaks, lunch, and the night? In this white paper, we outline methods that hoteliers can use online and offline to attract last-minute travelers to their hotel.

Last-minute travelers can include people who suddenly need to book a trip, such as to travel for a relative giving birth or a business meeting, or those who simply prefer to be a bit more spontaneous. The latter category may want to begin a long road trip and drive until they feel like stopping instead of having exact waypoints in mind, for instance. Or, they may book an impulse trip because they saw a good deal.

Because there are so many different types of travelers, it is important to diversify your marketing efforts to reach them in as many places as possible. We‰’ll dive into all the ways you can reach last-minute travelers online and offline ‰– all without paying commissions to OTAs and travel agencies.

Read the White Paper:

How to Attract Last-Minute Travelers Without Paying Commission