It is helpful to understand why your hotel’s brand cares so much about the way you manage your hotel reviews. Your brand takes on your hotel reputation when choosing to partner with your hotel. Each guest experience at an individual property shapes the overall reputation for the hotel chain. You can either hurt or boost your brand’s reputation through your hotel’s own reputation. We’re going to help you make sure it’s the latter.

“We have seen our rating steadily increase through TripAdvisor and it helps to save me hours of work.”

Maintaining a great hotel reputation doesn’t typically happen overnight, but it is certainly possible to achieve one. The best way to keep your hotel’s reputation in line is to respond to reviews in a timely manner, to make sure you respond often, and to provide quality responses. In this white paper, you’ll learn more about how to implement these brand standards into your hotel’s reputation strategy.

Read the White Paper:

Complying with Brand Standards for Reputation