Hotel Marketing Resources
When states began hesitantly reopening for business, local travelers started to book hotels for small, weekend getaways. The conversation between hoteliers shifted from what to do about their staff and their property to the ways they can better protect their incoming guests. With occupancy back on the rise, that conversation becomes more important for both […]
The 5-star hotel experience in the age of COVID-19 could look very different from what both guests and hoteliers are used to. Sometimes referred to as the “new normal,” hoteliers need to be ready to evolve and adapt their hotel stay experience and set the right expectations as travelers return back to our hotel’s front […]
In the wake of the coronavirus, travelers are more discerning with cleanliness practices of all businesses, but hotels especially have come under watchful eyes. Guests may avoid discussing their concerns with you, taking their frustrations to online reviews. Writing a well-composed response to a negative review about cleanliness can seem difficult, but there are strategies […]
Negative reviews happen to everyone; even if you do everything you can to provide the best experience, guests may still harbor concerns that they feel more comfortable voicing on an online platform. Although a negative review can relate to any topic, one of the most concerning to receive is when a guest feels they’ve been […]
In a time when states’ restrictions are easing and summer is around the corner, hoteliers need to do all they can to prepare for incoming travelers. During slower months, maintaining safe social distancing and thorough cleanliness procedures may have been easier, but it is more challenging when your hotel approaches full capacity. The question is: […]
[Updated 1/25/2023] As one of the largest civil rights movements in history happens across the globe, important conversations have been started in homes and businesses about racial diversity and inclusion. All business owners have been challenged to reflect on their practices and decide how to improve themselves for the betterment of the workforce and the […]