Hotel Marketing Resources
Social Media has given new meaning to the popular phrase “word of mouth.” In 2021, travelers are constantly mentioning, tagging, and talking about your property online. There are so many unique ways that travelers discuss your hotel on social media platforms, including Facebook, Twitter, and Instagram. We will teach you how to be a part […]
In this episode of the Suite Spot, we explore the importance of post-stay surveys for hotels. Host Ryan Embree is joined by Product Director and head of Travel Media Group’s reputation solutions, Patrick O’Brien, to discuss why the feedback uncovered in these surveys is critical to a hotel’s success.
Many hotel owners may only be familiar with LinkedIn as a job posting platform as opposed to a place to attract travelers. However, as long as you thoughtfully plan the content you post, LinkedIn is completely viable as a platform to attract business and casual travel. Like any social media platform, LinkedIn’s algorithm prefers certain […]
Identifying the New Traveler: Capturing More Interest with Targeted Marketing [White Paper Download]
The effects of the coronavirus led many industry experts to refer to 2020 as “travel’s lost year.” A lot of changes occurred to traveler behavior when booking hotels, and learning what those behaviors mean for the way you market your hotel will be crucial to your hotel’s success as we continue to navigate the pandemic. […]
In this episode of the Suite Spot, we share a beginner’s guide for hoteliers live streaming on social media. Host Ryan Embree gives some ideas for topics hotels can use when going live, and best practices to keep in mind when recording.
COVID-19 has brought many fundamental changes to the hotel industry, including the way hoteliers respond to reviews online. Amid the pandemic, review responses are a vital outlet for communicating with guests to instill confidence about your property. For hotel owners and managers, you can leverage review responses to reach future travelers, ensure them of your […]