Hotel Marketing Resources
Join host Ryan Embree and Aimbridge Hospitality’s VP of Digital Marketing, Michael Curran, as they talk all things digital marketing for hotels. They discuss how to keep consistency within a portfolio while still giving each hotel a distinct voice on social media, how to balance “traditional vs. new” social media platforms, how to leverage guest […]
Sentiment analysis is a report that tells you how guests feel about your hotel. Many businesses use sentiment analysis to study social media posts about their brand. For hotels, the most insight comes from analyzing content in guest reviews. You can learn a lot about how guests feel about your hotel by reading reviews. You […]
After working from home for two years, many companies are finding ways to get their employees together outside of the office. With pandemic worries subsiding, and more people feeling comfortable with travel, corporate summits and retreats have become a new outlet for business travelers eager for a renewed sense of community with their colleagues. This […]
Does your hotel have an Instagram account? If so, it’s probably listed as a business account. If not, you should make one then come back to this article. Having a business account for your hotel gives you access to certain features that regular accounts don’t have. These features help you grow your profile and expand […]
Spring is here and travel is blooming! Many Americans, in fact, more than half, are planning a vacation this spring. Additionally, 39% are planning on taking 2 or more trips. This is great news for anxious hoteliers who have been waiting for the travel industry to recover since the start of the pandemic. The challenge […]
Host Ryan Embree discusses insights and takeaways from Travel Media Group’s recent Spring Workshops where he talked one-on-one with hoteliers about their hotel’s digital presence. Discover trends in hospitality and learn how you can position your property for success through review response, social media, and reputation management. Suite Spot Podcast · 96 – Spring Workshop […]