Industry-Leading Hotel Marketing Expertise
For over 30 years, Travel Media Group has been an industry-leading provider of hotel marketing and advertising services to hospitality professionals across the country. Read our hotel marketing blog to stay up to date on social media trends, online review response tips, the newest research on search and SEO, and much more.
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Receiving continuous feedback is instrumental to the way hotels understand the success of their operations. However, every piece of feedback requires a unique, timely response, and it can be difficult to know how to write a polished response every time. Understanding the anatomy of a good review response can help streamline the process for hoteliers, […]
In this episode of the Suite Spot, host Ryan Embree partners up with Content Manager Marissa Kinzel to count down their Top 5 summer social media ideas for hotels.
Your hotel’s spa is a valuable amenity to have – and an excellent opportunity to attract guests from a wide area. When determining how to best market this amenity to future travelers, there are a few critical pieces of advice that you’ll want to keep in mind. With these tips, you can make the most of […]
It’s no secret that guests are using social media more and more in the wake of the pandemic. Social media is a simple way to digest mountains of information at breakneck speed; it’s also a place to spur future travel plans for many travelers. When questions come up during a guest’s search, they may be […]
Today’s post starts with a bit of backstory – although I am currently the Content Manager at Travel Media Group, though that is not where my journey began. A couple of years ago, I started on our Respond & Resolve™ team as a Response Analyst, working directly with our hotel partners on efficient and effective […]
In this episode of the Suite Spot, host Ryan Embree is joined by Travel Media Group’s Content Manager, Marissa Kinzel, to discuss the cross-section of business and leisure in the travel industry. They define what “bleisure” travelers are, and share ideas about how hotels can market their properties to attract this type of traveler post-COVID.
A hotel restaurant is a unique amenity – it’s convenient for guests who want to grab a meal before starting their day or for guests who want to sit and relax without worrying about driving to the hotel after the meal is over. However, marketing this unique experience to guests requires special attention to ensure […]
Travel Media Group announced an expanded partnership with Davidson Hospitality Group to assist with comprehensive and consistent online guest engagement. “Our continuous innovation and dedicated client support allow us to tailor our solutions to fit the needs of our partners,” said Erica Jo Rago, Vice President of Strategic Partnerships and Sales at Travel Media Group. […]
In part 2 of 2 of this special edition of the Suite Spot, we take a moment to recognize stories of resilience and excellence in hospitality throughout the COVID-19 pandemic.
To better understand what your guests want out of a visit to your hotel, you’ll need to understand two crucial factors. First, you’ll need to know what your ideal guest is like – what are their interests? Their booking habits? Their amenity preferences? Second, you’ll need to understand what your guest values. Travelers now tend […]
In the previous blog, we discussed social media’s growing presence in travelers’ lives and ways hoteliers can fish for more guests. This time, we will demonstrate how travelers use their social media feeds to make booking decisions and what content your hotel should be posting to influence them to book with you. Scroll Speed With […]
On this special edition of the Suite Spot, we are joined by AD1 Global’s Director of Marketing and e-Commerce, Jon McMillian. Host Ryan Embree interviews Jon and gets his thoughts on the state of the hotel industry today and where we are headed.
What is Experience Marketing? Marketing your property to guests requires defining clear, obtainable goals and setting up a strategy to achieve them. Your strategy should involve social media – it’s where most of your potential guests are spending their time, whether they’re still dreaming of their next vacation or they’re planning to book soon. Even […]
Today, social media is more than just a place to connect with your old high school friends. Critical purchasing decisions are being made online every day on Facebook, LinkedIn, Instagram, and Twitter. For hotels, this means bookings and an outlet to impact guest conversion. So what is your hotel’s strategy to win more bookings on […]
Of all the guest feedback tools that hoteliers have access to, post-stay surveys are among the most insightful. Through them, guests can provide honest feedback about aspects of their stay in an efficient way, and hoteliers can use the data from each survey to further refine and improve their hotel experience. There are various methods […]
In part 1 of 2 of this special edition of the Suite Spot, we take a moment to recognize stories of resilience and excellence in hospitality throughout the COVID-19 pandemic. Host Ryan Embree highlights some incredible hospitality professionals across the country and what they did to make them a hospitality hero during this trying time […]
Travel Media Group announced today 25 winners of the new TMG Hospitality Hero Award. The top-rated digital marketing vendor launched the award to recognize stories of resilience and excellence in hospitality. “Every day we’ve been hearing stories of our clients overcoming major challenges and moving forward with optimism,” said Erica Jo Rago, Vice President of […]
The hospitality industry made a number of adjustments over the course of the coronavirus pandemic. We’re not out of the woods yet, either – even as travel numbers continue to trend in a positive direction, hotels still have to make continuous adaptations to stay afloat. Hoteliers nationwide are aware that travelers are keener than ever, […]
We all know how important guest feedback is to your hotel experience – future plans and current adjustments are largely influenced by what travelers have to say. As the travel industry continues to recover from the COVID-19 pandemic, hotels are going to be more reliant on guest feedback than ever. Hotels in areas where COVID […]
In this episode of the Suite Spot, we dig into the archives to unveil a never-before-heard episode on how hotels can prep for the busy summer season. Host Ryan Embree is joined by Director of Marketing, Anne Sandoval, to share tips and tricks on how to get the most out of this exciting time of […]
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