Read More Posts from TMG Staff Members
How to Personalize Your Hotel’s Story
There are two sides to every hotel’s story: there’s the story that the hotel portrays through its digital presence and there’s the story that guests tell when they talk about their stay online. Both stories are there for travelers to see and if they don’t match up, it...
Spring Break Sentiment Reporting
Discover traveler insights this spring! Travel Media Group has the data that hoteliers are looking for to help them understand trends in travel as they’re happening. Check out this industry report to give your hotel an edge over the competition this spring!...
How the Cost of Digital Marketing Services Beats the Cost of Employees
It’s been a rocky road for the hotel industry over the past couple of years. From COVID-19 impacting travel to the ongoing staffing shortage, many hoteliers have struggled to fill rooms and employment positions. Now with the rise in travel as the pandemic subsides,...
97 – Thinking Digitally with Aimbridge Hospitality’s Michael Curran
Join host Ryan Embree and Aimbridge Hospitality’s VP of Digital Marketing, Michael Curran, as they talk all things digital marketing for hotels. They discuss how to keep consistency within a portfolio while still giving each hotel a distinct voice on social...
What is Sentiment Analysis?
Sentiment analysis is a report that tells you how guests feel about your hotel. Many businesses use sentiment analysis to study social media posts about their brand. For hotels, the most insight comes from analyzing content in guest reviews. You can learn a lot about...
Hotel Marketing Resources
