Bad reviews: they come with the business and every hotelier has had to deal with them. Take a look on any review site and you’ll probably find a bad review written about your hotel. Many times your knee-jerk reaction is to jump to the defense of your property,...
Many marketing companies offer some sort of report used to learn how customers feel about your hotel. Sentiment analysis is used in hotel reputation management to help add context to the star ratings a hotel receives. Sentiment analysis can be very simple, such as...
Summer is a popular time for travel, making it an important time of the year for hoteliers who seek to secure bookings. Ensure that your hotel makes a splash with travelers this season by refreshing your property’s digital presence. From social media to review...
After years of postponing, couples are eager to tie the knot and the demand for weddings is skyrocketing. Host Ryan Embree discusses how hotels can position themselves to capture market share and secure bookings from both engaged couples and wedding guests. Listen...
In part 1 of 2 of this special edition of the Suite Spot, we help hotels start to fill their 2022 calendars and strategize social campaigns. Host Ryan Embree is joined by Client Success Team Lead, Aislynn Roberts to cover the winter and spring seasons. Listen and...