Marissa Kinzel
Marissa is the Content Manager at Travel Media Group, and a previous member of the product team helping hoteliers with Respond & Resolve™. Her aim is to deliver educational, practical content to hoteliers to show a unique perspective and encourage innovation and creativity. Marissa earned her Bachelor of Arts in Writing and Rhetoric from the University of Central Florida. As a rhetoric scholar with a firm belief in meaning and message, she takes an audience-first perspective in all of her writing. She considers all factors to deliver a tailored, relevant message no matter the subject. Her minor in Digital Humanities affords her skills in multimedia messaging, and she is a proponent for companies utilizing audio and visual mediums to better market themselves in a fast-moving world.
Marissa engages in and loves many forms of media, including podcasts, video games, books, and movies. She also enjoys sewing and cooking and is working on a small series of young adult fantasy novels to publish independently.
Read Posts from This Author
Capturing Business Travel Using Best Practices on LinkedIn
Taking advantage of social media to reach out to potential guests can seem like a daunting task on a place like LinkedIn, where 30 million businesses are utilizing the platform to do the very same. However, there is a method to the madness behind developing content...
Catering Social Content to the 5 Emerging Travel Types Post-COVID
As we continue to monitor travel trends and occupancy approaching the new year, a number of questions hang in the air: what pace of recovery can we expect in 2021? How will a vaccine affect traveler confidence? How do we continue to attract travelers to our hotels?...
Networking Your Hotel Locally Through LinkedIn
LinkedIn has amassed over 630 million users over the years, becoming more than just a place for users to put their resume and conduct a job hunt. It has become a full-fledged networking website that accounts for a major percentage of B2B leads. However, B2C companies...
Inclusive Language for Front Desk Hospitality
In the hospitality industry, words hold significant power. The language we use as an industry helps define who we invite into our hotels, however, it can also unintentionally keep others from wanting to book with us. While sometimes it can be that an advertisement...![Branding for the Next Generation: Marketing Strategies to Capture Gen Z’s Attention [White Paper Download]](https://www.travelmediagroup.com/wp-content/uploads/2020/11/Capture-Gen-Zs-Attention-Banner-1200x600-1-500x250.jpg "Branding for the Next Generation: Marketing Strategies to Capture Gen Z’s Attention [White Paper Download]")
Branding for the Next Generation: Marketing Strategies to Capture Gen Z’s Attention [White Paper Download]
The next generation of consumers is on the rise, and the sooner you’re able to pivot your marketing strategy to capture their attention, the more conversions and bookings you’ll earn. Generation Z makes up 40% of the consumer population right now, and as a...
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