Marissa Kinzel

Marissa Kinzel
Marissa is the Content Manager at Travel Media Group, and a previous member of the product team helping hoteliers with Respond & Resolve™. Her aim is to deliver educational, practical content to hoteliers to show a unique perspective and encourage innovation and creativity. Marissa earned her Bachelor of Arts in Writing and Rhetoric from the University of Central Florida. As a rhetoric scholar with a firm belief in meaning and message, she takes an audience-first perspective in all of her writing. She considers all factors to deliver a tailored, relevant message no matter the subject. Her minor in Digital Humanities affords her skills in multimedia messaging, and she is a proponent for companies utilizing audio and visual mediums to better market themselves in a fast-moving world.
 
Marissa engages in and loves many forms of media, including podcasts, video games, books, and movies. She also enjoys sewing and cooking and is working on a small series of young adult fantasy novels to publish independently.

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Introduction to Social Listening

Your hotel’s online reputation encompasses everything travelers see about your hotel when looking to book their next vacation. This means it’s about more than just the reviews on TripAdvisor, or a post’s performance from your page on social media. Your online...

Utilizing LinkedIn for Your Hotel Marketing Strategy [White Paper Download]

LinkedIn is a fast-growing platform with over 171 million users in the U.S., and 30 million companies actively online. While it’s been used commonly as a B2B marketing platform, the popularity of LinkedIn as a B2C platform is on the rise as well, especially in...

How to Create a LinkedIn Business Page

As a hotelier, it’s best to always seek new ways to connect with your community. Investing time in creating a LinkedIn business page is an excellent place to start – you can grow a professional network and share your business insights all in one place. If you’ve never...

2020 TMG Year in Review

As 2020 draws to a close, we want to take a moment to reflect on the unprecedented year we’ve had in the hospitality industry. COVID-19 swept the nation early in the year, and it presented both challenges and opportunities for us to overcome alongside our hotel...

Adapting to Continuous Change Amid COVID-19

Despite cases continuing to surge around the U.S., the hospitality industry has received a number of good signs regarding COVID-19. Vaccine prospects look positive, and travelers are continuing to book more vacation time in states with fewer restrictions. However,...