Marissa Kinzel

Marissa Kinzel
Marissa is the Content Manager at Travel Media Group, and a previous member of the product team helping hoteliers with Respond & Resolve™. Her aim is to deliver educational, practical content to hoteliers to show a unique perspective and encourage innovation and creativity. Marissa earned her Bachelor of Arts in Writing and Rhetoric from the University of Central Florida. As a rhetoric scholar with a firm belief in meaning and message, she takes an audience-first perspective in all of her writing. She considers all factors to deliver a tailored, relevant message no matter the subject. Her minor in Digital Humanities affords her skills in multimedia messaging, and she is a proponent for companies utilizing audio and visual mediums to better market themselves in a fast-moving world.
 
Marissa engages in and loves many forms of media, including podcasts, video games, books, and movies. She also enjoys sewing and cooking and is working on a small series of young adult fantasy novels to publish independently.

Read Posts from This Author

Where (and How) Hotels Can Properly Set Guest Expectations

In the previous blog, we discussed a scenario where two different travelers had negative experiences that led to them posting one-star reviews online. This post will cover where hotels can set the proper expectations to avoid this scenario in the future, and what to...

Trends in Next-Gen Travel Demand That Will Drive Recovery

A study from Google found that the number of searches for the phrase “can I travel” went up by 800% over the last several weeks. Hotels have been feeling this surge in travel demand, with review amounts surpassing pre-pandemic levels among our hotel partners. These...

The Anatomy of a Review Response [White Paper Download]

Receiving continuous feedback is instrumental to the way hotels understand the success of their operations. However, every piece of feedback requires a unique, timely response, and it can be difficult to know how to write a polished response every time. Understanding...

Marketing Your Hotel Spa

Your hotel’s spa is a valuable amenity to have – and an excellent opportunity to attract guests from a wide area. When determining how to best market this amenity to future travelers, there are a few critical pieces of advice that you’ll want to keep in mind. With...

Why Guests Use Social Media DMs to Contact Hotels

It’s no secret that guests are using social media more and more in the wake of the pandemic. Social media is a simple way to digest mountains of information at breakneck speed; it’s also a place to spur future travel plans for many travelers. When questions come up...