Read More Posts from TMG Staff Members

Social Video Content Creation for Hotels [Webinar]

In today’s digital age, the power of video content cannot be overstated, especially in the hospitality industry. Videos evoke emotions and create a sense of immersion that still photos simply cannot match. Imagine watching a dynamic video of a hotel’s beautiful...

How to Maximize Your Bookings During Summer Travel

Summer travel is in full swing, making it the perfect time for hotels to ramp up their booking strategies. To capture as many reservations as possible, hoteliers must focus on their digital presence and online marketing efforts. This summer, the key areas to hone in...

Social is the New Search

Social media has expanded past its original purpose of connecting people. It has evolved into a powerful tool for discovering new information. Hotels must maintain their social presence to ensure they remain relevant in online searches.  For hoteliers, this trend...

Crafting a Strategic Reputation Management Action Plan for Your Hotel Portfolio

  Hoteliers often ask if review responses and guest feedback are still important. The answer is, and will always be, yes. According to Accor’s Importance of Reviews and Reputation Report released in June 2024, 97% of online users read reviews at least some of the...

Understanding Social Media Analytics

Social media has become the cornerstone of any successful marketing strategy. With platforms like Instagram, Facebook, LinkedIn, TikTok, and X (formerly known as Twitter), hotels can reach a global audience and engage with their guests in real-time. However, to truly...