Amber Wojcek

Amber Wojcek

Amber Wojcek is a regular contributor to the Travel Media Group blog, where she writes articles about hospitality marketing and technology. She is also a frequent contributor to AAHOA's Today's Hotelier magazine and has been published on websites such as Drive The Nation and the HotelCoupons blog. Amber has an MA from the University of Central Florida in mass communication with a graduate certificate in corporate communication. She received her bachelor’s degree in communication and media studies from Arizona State University. She is also a board member at Ten Thousand Villages.

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06 – Optimizing for Voice Search

Amber Wojcek, content manager at Travel Media Group, joins host Ryan Embree to study the impact of voice search in the industry and where it might be heading. We provide tips on how hotels can optimize their websites for voice search and share best practices on voice search traffic conversion.

The Evolution of a Hotel Website

 For hoteliers, a website is the lifeblood of your marketing strategy. It is the most effective way of communicating about your hotel to a traveler, and the best source of information for someone making a booking decision. A visit to your website could be the first...

05 – Marketing Tips for Independent Hotels

Diane and Edwin share, from a marketing perspective, what advantages and disadvantages independent hoteliers face in comparison to a branded property. They give different recommendations on how an independent hotel can best share its story to travelers.

04 – Understanding TripAdvisor’s 2018 Algorithm Update

In this episode of Suite Spot, we reflect on the recent changes to the TripAdvisor algorithm. Host Ryan Embree is joined by guest Patrick O’Brien, Digital Product Manager and head of the reputation solutions at Travel Media Group.

Why You Should Have a Standalone Hotel Website

There is a lot of value in having a standalone website for your hotel. Hotel brands create listings for their hotels, but they aren’t the best way to publicize your hotel. Unlike brand websites and OTAs, on vanity websites, there aren‰’t competitors on the...