Creating captivating social media content through the use of engaging videos is the standard now for hotels. Travelers are using dynamic media to influence their booking decisions and get a first-hand look at what the guest experience is like at hotel properties. 

Social videos are versatile and give guests valuable information before they check-in, whether it be room tours, scenic views, amenity highlights, or other aspects of your hotel. How are you leveraging videos to attract more guests to your properties and drive revenue across your hotel portfolio? 

Check out our complete guide to creating Instagram Reels and TikTok Videos for your hotels to help you get started.

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