Hotel Marketing Resources

The Correlation Between Guest Sentiment Data and Hotel Bookings

by | June 26, 2023 | Hotel Marketing Resources

Hoteliers continually search for better ways to interact with guests and improve traveler feedback strategies. When it comes to different methods of collecting guest feedback, some of the most common include: Post-Stay Surveys Social Media  Word-of-Mouth Online Reviews All four options are excellent choices and contain their strengths and weaknesses in accurately capturing what travelers […]

How to Maximize Your Bookings During Summer Travel

by | June 21, 2023 | Hotel Marketing Resources

Summer travel is in full swing, and now is the time to implement effective strategies to help your hotel properties capture as many summer bookings as possible. When it comes to the best ways to do this, it all comes down to your digital presence and online marketing initiatives. This summer, the key areas to […]

Can You Respond to Hotel Ratings with No Comments?

by | June 16, 2023 | Hotel Marketing Resources

Coming across an online guest review with no content can be an interesting discovery for many hoteliers. It is very common for hotels who respond to their reviews to feel inclined to respond to reviews with no words. This practice can be tricky, and deciphering when you should or should not respond comes down to […]

114 – TMG’s Spring Guest Sentiment Report: Key Takeaways

by | June 14, 2023 | Hotel Marketing Resources

Guest sentiment data continues to provide hoteliers with insightful and valuable information that they can harness to position their hotel properties better. By learning what travelers say and feel about their hotel stays during spring, hotels and hotel management companies can better align their digital strategies for the busy summer season.  Through analyzing over 1.7 […]

Spring Guest Sentiment Report: 2nd Edition

by | June 6, 2023 | Hotel Marketing Resources

Uncover valuable and actionable insights from this year’s Spring Guest Sentiment Report. With data collected from millions of online guest reviews and over 7 million sentiment tags, the 2nd edition of our annual spring report includes key takeaways that allow hoteliers to make more informed decisions.  This whitepaper provides transparency into what travelers are saying […]

113 – TMG Hospitality Trailblazers: Alexi Khajavi

by | May 24, 2023 | Hotel Marketing Resources, Suite Spot

Join Suite Spot podcast host, Ryan Embree as he welcomes the President of Questex, Alexi Khajavi, as an official TMG Hospitality Trailblazer! These two hospitality-focused individuals discuss some incredible travel and tourism subjects in this episode, giving viewers great insight into the industry’s current state. This episode is full of content from conversations regarding trends […]